Health & Fitness
Positioning
Essential guide to looking good and feeling great every day
Background
Health & Fitness is essential reading for everyone who leads an active lifestyle.
Profile
The magazine is packed with reports of the latest health and nutrition developments, inspirational workouts and exercise programmes, recipes, fashion and health updates, while its features help readers of all ages work on their physical and mental fitness. With innovative workouts, delicious low-fat recipes, the latest health reports and inspirational ideas on keeping fit and boosting your energy, Health & Fitness helps its readers get the most out of their lives.
Readership demographics
• 100% female, aged 18-44
• Leading active lifestyle
• High-spending and enthusiastic
Readership profile
• Health & Fitness readers live their lives with a passion and commitment for achieving optimum health, success and fulfilling, interesting lives.
• They are brand-loyal big spenders
• Looking for info on staying healthy and fit
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